Business News

Gippsland Small Business Festival

Now in its second year, the Gippsland Small Business Festival offers a range of innovative workshops and events to engage business owners and operators across Gippsland.

Don’t miss Dinner with Naomi Simson as she helps you consider how to Amplify your Success, and Gary Bertwistle, marketing and brand thought leader, who will share ideas to create a powerful brand in the minds of your customers.

Events will be held in Lucknow, Sale, Morwell, Warragul, Leongatha and Phillip Island. For more information, call Business Development team on 1300 367 700 or visit

Building the Vibe in your Business with Gary Bertwistle

Realise your full business potential, as Australia's pioneer marketing and brand thought leader Gary Bertwistle shares his tools and ideas to create a powerful brand in the minds of your customers. Gary Bertwistle has built his reputation helping companies unlock great ideas in the areas of brand, marketing, business planning and performance. He encourages people to think differently to help make their business and personal lives more successful. Discover:

  • How to stand out from your competitors
  • Easy steps to make your marketing really work for your business
  • How to stop wasting time and money on marketing
  • The power of community in business today and how to take advantage of it
  • How to win against multinationals

When Tuesday 11 August 2015 7.00 am to 9.00 am
Where Waratah Restaurant, 80 Princes Drive Morwell
Cost: $25

Amplify your success: Dinner with Naomi Simson

As a ‘Shark’ on Network Ten's Shark Tank and Founding Director of Red Balloon, Naomi Simson is living proof that passion, purpose and persistence for an idea can launch a global business.
Entrepreneur, director, mother, author, blogger, innovator and now TV personality, Naomi founded Red Balloon in 2001 with her business partner. Red Balloon went on to become one of Australia’s tech success stories. What started as an idea has led to the sale of more than 2.5 million experiences.
Naomi speaks passionately on how innovation can happen anywhere, and is excited by the abundance of ideas out there.  Her tales of real-life business experiences – her own and others – will arm you with the fundamentals you need to amplify your passion and make your ideas come to life.  She is engaging, funny and supercharged.

When: Thursday 6 August 2015, 6.00 pm to 8.30 pm
Where: Premiere Function Centre, 29 Grey Street Traralgon
Cost: $45 early bird (June 3 to 14 July), $60 per person

Gain, Maintain & Retain Customers

The Business Development team has engaged Competitive Edge to deliver eSuccess, a group training program through Grow Your Business funding.


The Program consists of two group workshops with 10 local businesses, individual strategic consultation to deliver an e-Commerce project. 

Learn how you can use effective Online Marketing strategies, Search Engine Optimisation (SEO), Cost Effective Internet Systems, e-Business Applications, CPC (Cost per Click) Campaigns, Social Media Marketing, NBN Ready Strategies, Apps and Dynamic Mobile platforms to achieve excellent communication outcomes that retain, maintain and gain customers. A comprehensive workbook is provided.

The program runs over a two to three month period and requires around 20 hours commitment from each business. The program is government subsidised and will cost participating businesses $500 plus GST.

For further information or business eligibility criteria please contact the Business Development Unit at Latrobe City Council or 1300 367 700.

New streamlined website for business programmes and services

The Department of Industry has produced a new website to simplify and streamlined information and services provided by the Australian Government.

Launched on 1 July 2014, the Single Business Service will streamline the way businesses access industry information and services by putting their needs first, providing quality and consistent services at the lowest possible cost.

Single Business Service assistance is available to all Australian businesses and consists of a consolidated online presence accessible any time and anywhere, hotline support and a face-to-face business services to businesses.

Support includes information for businesses that is easy to find and understand, tailored advice for businesses when they choose to access it, and direct links to Australian Government programmes and services, including the new Entrepreneurs’ Infrastructure Programme.

For more information, please visit AusIndustry or phone 13 28 46.


Employment and Industry Survey

Over 300 local businesses responded to the 2013 Employment and Industry Survey, which provided information on recent trends, issues impacting businesses and future expectations for sales growth and capital investment.

For a copy of the report and to find out about the Latrobe business environment, call 1300 367 700.

Food to Asia Action Plan

The Food to Asia Action Plan (PDF, 2.6MB) is a coordinated, long-term plan targeted at getting more Victorian food and beverages on Asian tables.

The Food to Asia Action Plan is a carefully targeted strategy that will build on these strengths to boost exports of premium food and beverage products to Asian markets.

Gippsland Regional Plan

The Gippsland Regional Plan (GRP) is a long-term strategic plan that aims to manage the emerging challenges in our region to shape a successful future. The GRP analyses the region's economic, social and environmental challenges and trends, and sets a strategic vision for Gippsland with priority areas for action.

It is the product of the combined efforts of Gippsland's local governments, State Government departments, key business and community representations and the Gippsland Committee of Regional Development Australia.

Delivery of the Gippsland Regional Plan will drive Gippsland's future prosperity as it increasingly becomes the region of choice to live, work, invest and visit.

Gippsland Freight Strategy

The Gippsland Freight Strategy has been developed in collaboration with local Councils, State Government agencies and industry. The Gippsland Freight Strategy seeks to deliver a range of benefits, including reduced operating costs for business; a stronger regional economic base; increased safety on the region’s transport network; enhanced desirability of Gippsland as a lifestyle and investment destination; and improved local and regional environments.