Latrobe City Sponsorship

Latrobe City provides support for events, activities and organisations that benefit the local and broader communities.

Latrobe City will consider sponsorship support for events, activities and organisations for the purpose of helping worthy causes within our community. The sponsorship program aims to achieve a balance between educational, social and cultural ideas that benefit the public.

Sponsorship is a commitment by Latrobe City to support a section of the community on the understanding Latrobe City receives tangible benefit. These tangible benefits should be directly related to the current marketing objectives of Latrobe City and any message that Latrobe City wishes to communicate to the market. 

These tangible benefits may include:

• developing a positive corporate and community image;
• increasing brand awareness;
• developing relationships with the community and community groups;
• communicating key messages and/or facilitating change in community attitudes towards the organisation;
• supporting a communications strategy;
• an alternative form of advertising;
• involving Latrobe City in a worthwhile community activity; or
• allowing Latrobe City to conduct market research.

PLEASE NOTE: Sponsorship does not include Community Grants, Mayoral Sponsorship or Latrobe City Trust.

Types of sponsorship

Latrobe City sponsorship can take a variety of forms:

• donations - financial assistance for a specific event, activity or cause;
• in-kind assistance for a particular cause;  and
• provision of promotional material.

Apply for sponsorship

To apply for sponsorship from Latrobe City, you will need to complete the application form found below and submit it to:

C/O Marketing and Communications
Latrobe City Council
PO Box 264
Morwell VIC 3840

Alternatively the form may be email to latrobe@latrobe.vic.gov.au or faxed to (03) 5128 5672.

• Latrobe City Sponsorship Application Form (DOC, 84kb)